Customer Churn:How To Limit Your Losses

[fa icon='calendar'] Apr 10, 2017 5:27:54 PM / by Ricky Thomas
posted in Customer Engagement, Churn

When does a paying customer become a churned customer? That’s not as easy a question as you might think. Do you consider a customer as having left after a week? A month? A quarter? Or is the metric in relation to previous buying behaviour?

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