The Next Wave of BI Disruption

[fa icon='calendar'] Apr 6, 2018 7:42:00 AM / by Ricky Thomas
posted in Business Intelligence, BI, Machine Learning, Analytics, Cloud Analytics, Insights, Self Service

BI Isn't Optional: Riding the Next Wave of Disruption

Analytics and business intelligence (BI) are now considered the most important technology for organizations to differentiate or win, according to Gartner's 2018 CIO Agenda survey. Twenty-six percent of executives cited BI as crucial, compared to just 10 percent who backed cloud services and 6 percent for mobility.

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8 Key factors to a successful analytics proof of concept

[fa icon='calendar'] Apr 3, 2018 4:36:53 PM / by Ricky Thomas
posted in Analytics, BI, Business Intelligence, Machine Learning, AVORA, POC, BetterBI

8 Key Factors to a Successful Analytics Proof of Concept

Investing in a comprehensive proof of concept can be an invaluable tool to understand the impact of a business intelligence (BI) platform before investment. 64 percent of CIOs at the top-performing organizations are very involved in analytics projects, according to Gartner. In a competitive environment where analytics and BI is a business advantage, understanding the real-world impact of a solution is key.
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Adapt & Grow: The challenges facing Media in 2018 // Part 3 - Keeping the Clients' Customers

[fa icon='calendar'] Mar 26, 2018 7:37:00 AM / by Paul Way
posted in Media Agencies, Single Source of Truth, Unified data from across the business

More than any other sector, Media is at the forefront of the big data revolution. Not only is it  examining, analysing and  managing data that is fractured and diverse; there is intense pressure in capturing and turning this (in near realtime) into actionable intelligence to inform buy/sell decisions and even predict market fluctuations that are essential to this industry. But this process is getting more complex, more costly, less insightful and no where near the real-time that is needed for brands, agencies and marketers to deliver against their client’s requirements.

This is the last of a 3 part blog series on the Challenges for Media in 2018.

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Adapt & Grow: The challenges facing Media in 2018 // Part 2 - Be the Single Source of Truth

[fa icon='calendar'] Mar 22, 2018 8:48:00 AM / by Paul Way
posted in Media Agencies, Single Source of Truth, Unified data from across the business

More than any other sector, Media is at the forefront of the big data revolution. Not only is it  examining, analysing and  managing data that is as fractured or diverse; there is intense pressure in capturing and turning this (in near realtime) into actionable intelligence to inform buy/sell decisions and even predict market fluctuations that are essential to this industry. But this process is getting more complex, more costly, less insightful and no where near the real-time that is needed for brands, agencies and marketers to deliver against their client’s requirements.

This is the 2nd of 3 part blog series on The Challenges for Media in 2018.

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Adapt & Grow: The Challenges facing Media in 2018 // Part 1 - Adding Value through Data

[fa icon='calendar'] Mar 19, 2018 5:35:49 PM / by Paul Way
posted in Media Agencies, Single Source of Truth, Unified data from across the business

More than any other sector, Media is at the forefront of the big data revolution. Not only is Media examining, analysing and managing data that is fractured & diverse; but it is under intense pressure ito capture and turn that data  (in near realtime) into actionable intelligence to inform buy/sell decisions and even predict market fluctuations. As a process, this is getting more complex, more costly, and failing to generate the resal-time insights that brands, agencies and marketers require to deliver against client’s requirements.

This is the 1st of a 3 part blog series on the Challenges for Media in 2018.

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New Year, New Data Resolutions

[fa icon='calendar'] Jan 10, 2018 4:49:12 PM / by Julian Johns
posted in Business Intelligence, Data Warehouse, Data Analytics, Anomaly Detection

The 5 questions you need to ask about your Data Strategy

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Vanity Metrics in Start Ups

[fa icon='calendar'] Aug 24, 2017 12:55:16 PM / by Ricky Thomas
posted in Metrics, Data Analytics, Start Ups, Vanity Metrics

How Vanity Metrics Are Killing Your Business

When a peacock fans its feathers, it looks like the ultimate symbol of vanity in the animal kingdom. "Look at this!" he seems to say. "You have to admit, this is some impressive plumage. Look at the colours on me!" It's hard to tell from all the strutting and showing off, but there is actually a good reason. According to Audubon magazine, it's a mating ritual used by males to get a mate.

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Rise of the Data Warehouse

[fa icon='calendar'] Aug 4, 2017 5:20:00 PM / by Ricky Thomas
posted in Database, Data Analytics, Data Warehouse, Data Warehouse as a Service

Data Growth

By 2020, the entire amount of digital data produced by everyone from your content marketing team to musicians updating their fans on Instagram will be more than 40 zettabytes, which is the same as 40 trillion gigabytes.

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Smart Alerts

[fa icon='calendar'] May 8, 2017 7:45:00 AM / by Ricky Thomas
posted in Data Science, Machine Learning, Anomaly Detection, Smart Alerts

What is a Smart Alert?

In simple terms, a smart alert or anomaly is a data point that differs from others to a degree that is statistically significant. Data points in a cluster or pattern may have one or more data points outside those boundaries. These are outliers that indicate there may be a problem, such as a phony credit card in use, a data breach at a company or a doctor discovering that a patient has a serious disease.

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What is Anomaly Detection?

[fa icon='calendar'] Apr 18, 2017 9:23:18 AM / by Ricky Thomas
posted in Anomaly Detection, Machine Learning, Data Science

What Is Anomaly Detection?
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